YouTube market data for brands and advertisers

The problem#

Sponsorship budgets go to creators chosen on reach figures that say nothing about direction. A channel with a large subscriber count can be losing its audience; a smaller one can be doubling. Market questions are just as hard: which categories and countries are growing, and how crowded they are, is rarely measured in one place.

What Viewershift answers#

Market reports show how YouTube channels split by category, country, language and size, and which of them grow fastest, rebuilt every week from our own measurements. Channel reports show whether a partner's audience is growing, how regularly they publish, and which languages their videos reach. Custom reports cut the same data for your category and markets.