viewershiftRequest access
GrowthPreview

Category growth

Which categories grow their views fastest: the median monthly view growth of channels in each category.

Viewershift data desk · Updated weekly · Data as of 4 Nov 2026 · 15 categories

Category growth

4 Nov 2026
  • Education+1.3% a month
  • Music+1.3% a month
  • Sports+1.3% a month

12 more categories

Available on request, with the data behind it and weekly updates.

Request access

What this report answers

The full report covers 15 categories, rebuilt every week, most recently from data as of 4 Nov 2026.

How this was made

Channels we track with 10,000 or more subscribers that pass the sanity checks of the rankings (the ranked set). It is not all of YouTube. Growth is a channel's view-count growth between two of our readings at least 30 days apart in the last 90 days, scaled to 30 days (the Momentum input of the Viewershift Score). Each figure is the median over the channels with such a pair of readings.

  • Categories with fewer than 1,000 measured channels are left out.
  • Growth of views already on the channel is not growth of new uploads: a large back catalogue grows slowly in percent.

Built 10 Nov 2026 from our own measurements.

Get the full report

Full reports come with every row, the data as CSV and a fresh edition every week.

Related reports

On request

Country growth momentum

Which markets are accelerating: the median monthly view growth of channels in each country.

Available on request

86 countries · data as of 4 Nov 2026

On request

Channel age vs growth

Do young channels grow faster than old ones? Median monthly view growth by the year a channel was created.

Available on request

21 creation years · data as of 4 Nov 2026

From the data desk

Read the analysis

All insights