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Audience and market sizePublic

Platform at a glance

How much of YouTube we track: channels, videos, view-count readings, caption and audio tracks.

Viewershift data desk · Updated weekly · Data as of 10 Nov 2026 · 7 figures

Platform at a glance

10 Nov 2026
channels tracked
256.2M
channels with 10K+ subscribers
4.5M
video records
8.5B
view-count readings
7.2B
caption and transcript tracks
682.5M
audio tracks
244.2M
channels with a dubbed video
1.1M

What this report answers

How this was made

Row counts come from table metadata and the newest ranking and content snapshots. Stored rows include a small share of repeat versions of the same record. The channel count is a distinct count of channel IDs.

  • These are records we hold, not a census of YouTube.
  • Audio tracks and dubbing have only been collected since 2026-09-09, for a small part of the catalogue, so those two figures are lower bounds.

Built 10 Nov 2026 from our own measurements.

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Public

Channels by category

Which YouTube categories hold the most channels with 10,000+ subscribers, and the most lifetime views.

  • People & Blogs1,083,402 · 33%
  • Entertainment485,285 · 15%
  • Music441,528 · 13%

16 categories · data as of 10 Nov 2026

Public

Channel size distribution

How many channels sit in each subscriber band, and how many of them still upload.

  • 10K–100K subscribers3,698,718 channels
  • 100K–1M709,393 channels
  • 1M–10M77,255 channels
  • 10M+3,116 channels

4 size bands · data as of 10 Nov 2026

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Channels by country

Where YouTube channels with 10,000+ subscribers say they are based, ranked by channel count.

  • India797,251 · 25%
  • United States549,654 · 17%
  • Brazil185,206 · 5.7%

242 countries · data as of 10 Nov 2026

From the data desk

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