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The Shorts advantage by channel size

From Do Shorts get more views than regular YouTube videos? · Data as of 14 Nov 2026

The Shorts advantage by channel size

Channel sizeChannelsShorts drew moreViews per ShortViews per regular video
10K to 100K subscribers317,16169%1,334484
100K to 1M95,35957%4,8203,516
1M to 10M16,10450%15,87316,251
10M or more1,09449%54,11549,603
Views per upload are averages inside each channel, and the figures below are the middle channel of each group. Views as we last read them, a median of 2 days after upload.

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<figure style="margin:0;max-width:1200px">
  <a href="https://viewershift.com/insights/shorts-vs-regular-videos/charts/the-shorts-advantage-by-channel-size"><img src="https://viewershift.com/insights/shorts-vs-regular-videos/charts/the-shorts-advantage-by-channel-size/image.png" alt="The Shorts advantage by channel size" width="1200" height="634" style="width:100%;height:auto" loading="lazy"></a>
  <figcaption style="font-size:13px">Source: <a href="https://viewershift.com/insights/shorts-vs-regular-videos">Do Shorts get more views than regular YouTube videos?</a>, Viewershift</figcaption>
</figure>
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Do Shorts get more views than regular YouTube videos?
In the channels we track that post both, Shorts drew about twice the views of regular uploads — unless the channel has over a million subscribers.

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